Two Northwest icons, one building packed to the rafters with the best fans in soccer.

In a stadium environment, our message cannot be complex. Fortunately, Dick Hannah has equity in a timeless, short statement that sums up its promise to customers:
Believe in nice.

And in the confines of Providence Park, belief is a cherished commodity.

Let’s activate belief in a way that shows the 25, 218 fan that we’ve been here since the beginning and we get it;  we believe in the legends, lore and legacy this club has built in the community over almost 50 years of professional soccer as well.

We are in the park with them because we are supporters too. And we believe.